Cookie Policy

This Cookie Policy explains how Portal Viva Informado (“we”, “our”, or “us”) uses cookies and similar technologies to recognize visitors to our website, understand their preferences, provide an improved browsing experience, and display relevant advertising.

By continuing to use our website, you consent to the use of cookies as described in this policy.

What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, or tablet when you visit a website. They allow the website to recognize your device, remember your preferences, improve site performance, and deliver more personalized experiences.

In addition to cookies, we may also use similar technologies such as web beacons, pixels, and local storage.

Types of Cookies We Use

1. Strictly Necessary Cookies
These cookies are essential for the basic functioning of the website, enabling secure navigation and access to core features. Without them, certain services may not be available.

2. Performance and Analytics Cookies
These cookies collect information in an aggregated and anonymous form about how visitors interact with the site (e.g., most visited pages, time spent on site, errors encountered). They help us improve usability and optimize content.

3. Functionality Cookies
These cookies allow the website to remember user preferences, such as language settings, location, or customization choices, to enhance the user experience.

4. Advertising and Targeting Cookies
We use cookies to deliver ads that are more relevant to your interests. They limit the number of times an ad is shown and help measure the effectiveness of advertising campaigns.

5. Third-Party Cookies
Some cookies may be set by third parties, including advertising partners, analytics providers, or social media integrations. These third parties may collect browsing data to provide targeted advertising or other services.

Google Advertising and Cookies

Our website uses Google AdSense/AdX, which may use cookies to serve personalized ads.

  • Google uses the DoubleClick (DART) cookie to display ads based on a user’s previous visits to our site or other websites.
  • Users may opt out of personalized advertising by visiting the Google Ads Settings page.
  • Alternatively, users can opt out of third-party vendor cookies for personalized advertising by visiting the Network Advertising Initiative opt-out page.

Managing and Disabling Cookies

You can control and manage cookies directly through your browser settings. Please note that disabling certain cookies may affect the functionality of some parts of the website.

Below are links with instructions for popular browsers:

Consent to Use of Cookies

When you visit Portal Viva Informado for the first time, a banner may appear informing you about our use of cookies. By continuing to browse the site, you consent to the placement of cookies on your device.

You may withdraw your consent at any time by adjusting your browser settings or through cookie management tools available on the site.

Data Protection and Legal Compliance

The use of cookies and any processing of personal data are carried out in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) in the European Union and the Lei Geral de Proteção de Dados (LGPD) in Brazil.

We do not sell, rent, or trade any personal information collected through cookies.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect legal requirements, technical updates, or changes in our practices. The most recent version will always be available on this page.

Contact Us

If you have any questions or concerns regarding this Cookie Policy, please contact us at:
📩 [email protected]